NAHBnow December Article Roundup

IBS Preshow Planner

We’re sharing a roundup of some of our favorite NAHB International Builders’ Show® (IBS) related NAHBnow articles to help you advance in your career and the industry.

How to Attract the Next Generation of Home Builders

So how can the home-building industry begin to attract more talent to its ranks? Three education sessions at the 2024 International Builders’ Show® (IBS), taking place Feb 27 - 29 in Las Vegas, will...

Continue Reading

NAHBnow August – September Article Roundup

Building professionals at IBS

We’re sharing a roundup of some of our favorite NAHB International Builders’ Show® (IBS) related NAHBnow articles to help you advance in your career and the industry.

What’s New for the International Builders’ Show

The Builders’ Show returns to Las Vegas on Feb 27-29, 2024, with exciting new features to enhance your experience, provide more learning opportunities and ensure that industry professionals get the maximum value...

Continue Reading

The ICC’s New Offsite Construction Standards: A Look Forward

Two hard hats at a job site

There has been buzz surrounding the International Code Council’s (ICC) creation of offsite construction standards, marking a historic shift in the perceptions of modular and systems-built construction. As home building evolves, such advancements not only recognize progress in residential construction, but also set the stage for future developments.

Understanding the Significance of the ICC’s Offsite Construction...

Continue Reading

8 Effective Strategies to Market Homes to Gen Z

Building professional reviews work on a laptop computer

Residential construction professionals must adapt their marketing strategies to reach the tech-savvy and socially conscious Gen Z. Gen Z, born between the mid-1990s and early 2010s, brings unique preferences and behaviors that require a fresh approach to capture their attention.

Explore key strategies and tactics to effectively market homes to Gen Z, helping you connect with this generation of digital natives.

1. Embrace Digital Platforms

Gen Z is the first generation to grow...

Continue Reading

NAHBnow June – July Article Roundup

Wall being moved into a construction site by a crane

We’re sharing a roundup of some of our favorite NAHB International Builders’ Show (IBS) related NAHBnow blog posts and articles to help you advance in your career and the industry.

Builders Should Treat Mental Health and Substance Abuse as Safety Issues

One week of National Safety Month focused on mental health and substance abuse. NAHB has numerous resources that can help identify and address substance abuse issues and create a path for return to work....

Continue Reading

10 Industry Beach Reads

Woman in sun hat reads on the beach

Picture it. It’s the middle of the scorching summer and you’re daydreaming for a getaway. Look no further than our curated selection of captivating industry books to embark on a journey through the realm of residential construction, where builders can transcend the limitations of warranties, employ eco-friendly strategies to save money and effortlessly translate job site jargon from English to Spanish. The possibilities are endless.

And as a special treat, take advantage of our...

Continue Reading

NAHBnow May-June Article Roundup

Two building professionals review plans

We’re sharing a roundup of some of our favorite NAHB International Builders’ Show (IBS) related NAHBnow blog posts and articles to help you advance in your career and the industry.

Promote Homeownership Month with NAHB Resources

NAHB Members can promote Homeownership Month with an online toolkit of resources that builders can tailor for any local market to share messages about the value of homeownership. Toolkit resources include sample social media posts and videos,...

Continue Reading

Unleashing the Potential with NAHB Marketing & Business Development Interns

NAHB summer interns Miranda and Paige

Summer internships are an invaluable opportunity for students and young professionals to gain practical experience, develop essential skills and explore their career interests. The National Association of Home Builders (NAHB), the leading voice for the residential construction industry, offers dynamic internships in marketing and business development that provide a unique window into the world of the residential construction industry.

Meet the Marketing & Business Development summer...

Continue Reading

14 Digital Marketing Tools & Trends for Building Professionals

14 Digital Marketing Tools & Trends for Building Professionals

Digital marketing tools and trends are ever-changing in the marketing world. It can be hard to keep up with it all, especially tools tailored for the home-building industry. Discover the hottest digital marketing tools and trends for 2023 working for building professionals around the country and how leading building professionals are using them.

Learn how to apply these 14 tools and trends to your marketing strategy to drive more traffic, leads and sales in the coming year.

Digital...

Continue Reading

Join NAHB for The Innovative Housing Showcase

Building Professional stands on the porch of a new build.

The Innovative Housing Showcase, presented by NAHB and the Dept. of Housing and Urban Development (HUD) returns to the National Mall in Washington, DC, June 9-11 to highlight housing innovations and building technologies that are helping address the housing challenges across our country. Some of the exhibitors just announced! 

Read the full...

Continue Reading