Custom Builders’ Guide to the Builders’ Show: Education, Products & Ideas to Grow Your Business

IBS Presenters in the Craft Techniques Zones

Custom home building demands a unique combination of craftsmanship, creativity, business savvy and attention to detail. Staying competitive means keeping up with emerging products, mastering new building techniques, finding the right clients and running a profitable business.

The NAHB International Builders’ Show® (IBS) brings it all together in one place. February 2–4, 2027, custom builders from across the country and around the world will gather in Las Vegas to discover new products, learn from industry experts, connect with peers and explore what’s next in residential construction.

Whether you’re looking to streamline your operations, improve project profitability, elevate the client experience or find inspiration for your next custom home, IBS 2027 delivers ideas and solutions you can put to work.

Here’s your guide to making the most of the Builders’ Show as a custom builder.

Grow Your Custom Home Business with Industry-Leading Education

Running a successful custom home building company takes more than building exceptional homes. You also need effective business systems, sound financial strategies, strong client relationships and the ability to adapt to a changing market.

IBS Education* features 120+ sessions across nine tracks, including a dedicated Custom Building & Remodeling track. Explore practical strategies, hear from experienced custom builders and industry experts, and bring home actionable ideas to improve your business.

Here are a few IBS 2027 sessions custom builders won’t want to miss:

Better Margin, Cash Flow & Control: Find & Fix Your Weak Spots

Your company is busy, but are you keeping enough of what you earn? Identify breakdowns in estimating, pricing, sales, operations and financial tracking that could be eating into your profits. Get a practical framework for improving margins, stabilizing cash flow and taking greater control of your business.

Markup Is Not Margin: Fix the Pricing Mistake Costing You Thousands

Confusing markup with margin could be costing your business thousands on every project. Learn how to price jobs more accurately, account for operating expenses and establish healthier profit margins. Get practical pricing strategies and benchmarks to apply to your next project.

5 Proven Processes to Deliver a High-Touch Client Experience Every Time

Exceptional client experiences don’t happen by accident. Discover five core processes that help keep clients informed, projects on track and expectations aligned from pre-construction through project closeout. Build stronger client relationships while reducing surprises, delays and frustration.

When Great Custom Homes Go Bad: Fix Your Process, Not Your Product

Even the best designs and craftsmanship can’t compensate for broken business processes. Learn how stronger pre-construction planning, selections and communication workflows can prevent budget overruns, missed expectations and project breakdowns.

2027 Custom Building & Remodeling Market Outlook: What to Expect & How to Prepare

Get a data-driven look at the economic and housing trends shaping custom building and remodeling. Understand changing customer demand, market conditions and business opportunities so you can make smarter decisions about what’s next.

Connect with Custom Builders & Industry Experts at Custom Building Central

Building one-of-a-kind homes comes with challenges that require specialized knowledge and creative solutions. Connect with professionals who understand your market at Custom Building Central**.

This dedicated space is designed for custom home builders, architects, designers and other professionals serving the high-end custom home market. It’s your place to exchange ideas, get expert insights, explore industry trends and build relationships with people who understand the business of custom building.

Unlike traditional classroom sessions, Custom Building Central offers a more informal, intimate learning experience. Drop in between show floor visits and education sessions to:

  • Get practical solutions: Explore strategies for the unique challenges of designing and building custom homes.
  • Discover new perspectives: Hear from industry experts about design, construction, business and market trends.
  • Build valuable connections: Meet other custom builders, architects and professionals serving the high-end home market.
  • Bring home fresh ideas: Exchange experiences and discover approaches you can apply to your next project.

Stop by, grab a seat and join the conversation. Check the Custom Building Central page for program updates.

See New Custom Home Products & Building Techniques in Action

From structural systems and building materials to windows, doors, finishes and smart home technology, the Builders’ Show brings 1,700+ companies and brands together under one roof.

Explore products and solutions across six product categories in the Las Vegas Convention Center’s Central, West and South Halls, plus the Outdoor Exhibits. Discover innovations that can help you improve construction quality, streamline installation, enhance home performance and deliver the features today’s custom home clients want.

Make time for these specialty zones:

Construction Performance Zone

Build better-performing homes.

Explore high performance building products, systems and techniques through live demonstrations and expert presentations. Discover solutions for building more durable, energy-efficient and higher-quality homes.

Craft Techniques Zone

Master the details that set custom homes apart.

Watch skilled professionals demonstrate the latest techniques, products and best practices for home details and finishes. Explore topics ranging from stair building and roofing to decking, outdoor living and home technology.

New Product Zone

Discover what’s new before your competitors do.

Get an up-close look at the latest products introduced to the residential construction market. The New Product Zone brings innovations from IBS Exhibitors together in one convenient location, making it easy to spot products that could give your business a competitive edge.

Start-Up Zone

Find the next big idea in residential construction.

Discover emerging companies, technologies, products and services that could change how you design, build and manage projects. Explore fresh solutions in construction materials, software, smart home technology, tools and more.

Don’t miss The Start-Up Pitch, a special presentation featuring 10 promising start-ups sharing their innovative products, services and technologies.

Explore all the IBS Zones to plan your show floor experience.

Get a Head Start with Pre-Show NAHB Courses

Want to go deeper on a business or technical topic? Arrive early and take advantage of Pre-Show NAHB Courses***, January 30–February 1, before the Builders’ Show officially opens.

These in-depth courses give you the opportunity to sharpen your skills, strengthen your business knowledge and earn valuable industry education.

A few courses that may interest custom builders include:

Explore the Pre-Show NAHB Courses and add a course to your IBS registration.

Make More Connections During Design & Construction Week

IBS 2027 takes place February 2–4 at the Las Vegas Convention Center, alongside the Kitchen & Bath Industry Show® (KBIS) as part of Design & Construction Week®.

Your IBS registration includes access to IBS and KBIS exhibit floors, giving you even more opportunities to discover products, meet manufacturers and suppliers and gather inspiration for your next custom home project.

Explore kitchen and bath innovations, connect with design professionals and discover new ideas to bring to your clients.

Between the show floor, education sessions and networking opportunities, you’ll find plenty of ways to make valuable industry connections and build relationships that continue long after the show.

Plan Your Custom Builder Experience at IBS 2027

With three days of education, networking, product discovery and live demonstrations, a little planning goes a long way.

Make the most of your time at the Builders’ Show:

  • Choose your learning priorities. Browse the IBS Education schedule and identify sessions that address your biggest business challenges.
  • Make Custom Building Central a priority. Build time into your schedule to connect with other custom builders and industry experts.
  • Map out your show floor strategy. Review the 2027 floor plans and identify the product categories, exhibitors and specialty zones you want to visit.
  • Look beyond your usual suppliers. Explore the New Product Zone and Start-Up Zone to discover innovations and potential new business partners.
  • Set goals for the show. Whether you want to improve profitability, find new products, strengthen your client experience or build your professional network, know what you want to accomplish before you arrive.

Build Better. Connect More. Grow Your Business at IBS 2027.

The NAHB International Builders’ Show is where custom builders find the knowledge, connections, products and inspiration to move their businesses forward.

Join thousands of residential construction professionals February 2–4, 2027, in Las Vegas. Discover what’s new, learn from the experts and bring home ideas that can make a difference in your business.

Register for IBS 2027 and start planning your custom builder experience today!

See you in Las Vegas!

*IBS Education requires an Expo+Education Pass.

**Custom Building Central is open to all IBS registrants.

***Pre-Show NAHB Courses require separate registration and a fee.

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