Find sales and marketing peers and experts at the NAHB International Builders’ Show^® (IBS) Sales Central. While many different types of professionals gather for the show, it’s also nice to mix, mingle, share ideas, be inspired and learn from your peers. That’s what Sales Central does for this niche of the housing industry.

What is Sales Central?

Sales Central is a lounge-like room in the convention center during the Builders’ Show. Sales and marketing professionals explore fun, new ideas, refine skills and gain business information about this housing niche.

What to Expect

Sales Central at the Builders’ Show has a room in the convention center tucked into the hall where IBS Education Sessions are (West Hall). In addition to a lounge-type area where you can rest and relax off the show floor, it’s an environment for sparking conversations with fellow professionals.

Each Central also has scheduled educational programs that are more informal than traditional IBS Education Sessions, but are just as engaging. They feature some of the best and most passionate industry professionals about their expertise — so the discussions are always lively.

Education Programs in Sales Central

Building the Future: Exploring AI Fundamentals for Home Builders

How to Appeal to the New Generation of First-time Homebuyer

Building Your Super-Brand: Social Media Strategies for Sales Success

The Irreplaceable Human: Selling is Still a People-Powered Process!

View the full Sales Central schedule.

How to be Part of Sales Central

All IBS registrants are welcome! Your Expo or Expo+Education Pass includes access to all Centrals. Register for IBS 2024, happening Feb 27 – 29 at the Las Vegas Convention Center.