6 Ways to Crush It as a Custom Builder at IBS 2026

Custom Building Central at IBS

Custom builders, mark your calendars! The NAHB International Builders’ Show® (IBS) is THE place to connect, learn and take your custom building projects to the next level. Whether you’re looking to streamline processes, boost profitability or explore cutting-edge trends, IBS 2026 has everything you need to elevate your business.

Here’s how you can make the most of your experience:

#1 Stay Ahead with Education for Custom Builders

IBS Education sessions are tailored to help custom builders level up. Learn the latest trends, strategies and techniques — from social media marketing and mastering the client experience to exploring AI tools designed specifically for custom builders.

#2 Uncover Hot New Products

The show floor is your playground. Meet manufacturers, ask questions and see firsthand the latest products and innovations transforming the industry. Be the first to discover solutions that will give your business a competitive edge.

#3 Find Your People

Connect with fellow custom builders in Custom Building Central. Join informal discussions and sharpen your skills on topics like luxury interiors, protecting your margins, building client loyalty and creating a business that runs and grows even without you.

#4 Tour The New American Home®

Step inside The New American Home, one of the two official show homes of IBS 2026. Experience cutting-edge architecture, luxurious design and modern technology that set the standard for the next generation of custom homes.

#5 Explore the Details That Finish a Home

From craft building techniques to finishing touches, the Craft Techniques Zone offers interactive demos and tips that help you master the details that make a home truly stand out.

#6 See Construction Products & Techniques in Action

Learn from experts in the Construction Performance Zone. Watch live demos and talks that show how top remodelers build stronger, faster and smarter — perfect for implementing into your own projects.

Extra Opportunities to Level Up

  • Pre-Show NAHB Courses (Feb 14 – 16): Dive deep into business and project management, earn NAHB CEUs and gain actionable skills for financial management, job costing and more.
  • The NationalsSM Awards Gala (Feb 17 | 5 – 10 PM): Celebrate the industry’s best at NAHB’s largest awards ceremony, honoring top professionals, builders and associates, including the Custom Home Builder of the Year and Woman of the Year.

Don’t miss out! IBS 2026 is the premier event for custom builders ready to innovate, network and grow their business. Register to attend IBS in Orlando, Feb 17 – 19.

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