The 2026 NAHB International Builders’ Show® (IBS) specialty zones are some of the most popular destinations on the show floor. These designated experiences are where ideas turn tangible, trends become touchable and conversations spark the next big breakthrough.
Since the #1 show for the residential construction industry only happens once a year, make sure these seven zone experiences are on your IBS 2026 schedule. Each one offers a unique way to explore products, techniques and innovations shaping the future of home building.
#1 Construction Performance Zone
OCCC – West Hall Booth W5483
The Construction Performance Zone brings together an unprecedented collection of industry experts Travis Brungardt, Ben Bogie, Joe Cook, Jordan Smith and Ross Trethewey, to deliver 30-minute live construction product and technique demonstrations and in-depth discussions on building best practices.
From basements and wall systems to roofs, materials, construction speed and cost, this zone focuses on how to build more durable, efficient and higher-quality homes using proven techniques and emerging strategies.
Two Ways to Learn in the Construction Performance Zone
- Demonstration Stage
This stage features a series of 30-minute interactive demonstrations showing the practical, step-by-step process for constructing key building components. You’ll see the latest techniques, tips and tricks in high-performance construction brought to life. - Presentation Stage
Industry experts host engaging talks that take a deeper dive into the best practices highlighted on the Demo Stage, with the latest research and growing trends in construction efficiency and performance.
View the full schedule to plan your stops.
#2 Craft Techniques Zone
OCCC – South Hall Booth S1103
If the details matter to you, this zone belongs on your must-see list.
The Craft Techniques Zone offers 45-minute live construction product and technique demonstrations led by industry pros Aaron Thomas Butt, Casey Knips, Kali Sudbrook, Walt Tomala and Ross Trethewey. These sessions spotlight the skills and techniques that elevate a home from well-built to beautifully finished.
Topics cover carpentry and fine woodworking, stair building, home technology integration, roofing, decking, outdoor living and the countless details in between that define quality craftsmanship.
View the full schedule to catch your favorite demos.
#3 New Product Zone
One of the busiest and most buzzed-about areas on the show floor, the New Product Zone is where innovation takes center stage.
This is your chance to get hands-on with the newest, most innovative products debuting at IBS 2026. From building materials and tools to technology and design solutions, the New Product Zone offers a first look at what’s next for the industry, all in one concentrated space.
If you like being ahead of the curve, don’t skip this zone.
See the New Product Zone Exhibitors.
#4 Start-Up Zone
The Start-Up Zone is where fresh ideas meet real-world building challenges.
This zone features emerging companies and early-stage innovators introducing new products, technologies and services designed specifically for the residential construction industry. It’s a great place to discover bold solutions, connect with founders and see how startups are rethinking efficiency, sustainability, safety and productivity.
Expect energy, creativity and plenty of “why didn’t I think of that?” moments.
See the Start-Up Zone Exhibitors.
#5 Home Technology Zone
The Home Technology Zone puts smart living front and center.
Explore the latest advancements in home automation, security, energy management, networking and connected systems that today’s buyers are asking for. Exhibitors in this zone demonstrate how technology can enhance comfort, efficiency and control, while also simplifying installation and integration for builders and remodelers.
Whether you’re new to smart home solutions or looking to expand your offerings, this zone delivers practical insights and hands-on experiences.
See the Home Technology Zone Exhibitors.
#6 Outdoor Exhibits
Step outside and explore one of the most dynamic areas of IBS.
The Outdoor Exhibits combine live demonstrations, interactive programming and new products. Including the popular Pro Builder Show Village, this area gives you space to network, see large-scale installations and experience products that simply can’t be shown indoors.
It’s part education, part inspiration and a refreshing change of pace from the exhibit halls.
See Who’s Exhibiting in the Outdoor Exhibits.
#7 Jobsite Safety Zone
Safety takes the spotlight in the Jobsite Safety Zone Sponsored by Builders Mutual.
Here, you’ll find the latest products, technologies and techniques designed to make jobsites and workplaces safer and more productive. Exhibitors specialize in cutting-edge construction safety solutions while helping residential construction professionals stay informed on best practices and compliance.
If protecting your crew and improving jobsite efficiency are top priorities, this zone is a must.
View the full schedule and see who’s exhibiting.
Plan Your Zone Experience
The IBS specialty zones are designated areas on the Builders’ Show floor and are open to all registered attendees throughout the three-day show. Whether you’re looking to sharpen skills, discover new products or explore what’s next for the industry, these seven zones offer something you won’t want to miss.
Learn more about these can’t-miss Builders’ Show experiences and start planning your IBS 2026 route today.