Super Sessions are your favorite sessions supersized into can’t-miss IBS Education experiences at the NAHB International Builders’ Show® (IBS) in Orlando, Feb 17 – 19. These expanded sessions take the industry’s most sought-after topics and amplify them into high-energy, expert-led experiences designed to spark ideas, inspire innovation and fuel your business success.
We’ve supercharged four of our most popular IBS Education sessions to help you understand what’s next for the housing market, build complete sales professionals, elevate your customer experience and discover bold new ways to design and deliver attainable homes.
#1 The Outlook: 2026 Housing & Economic Forecast
Housing affordability challenges, tariff uncertainties and an evolving economy are reshaping the building industry in 2026. Three nationally recognized economists will share their expert analysis of the U.S. economy, home sales and construction activity, while addressing key supply-side issues such as labor shortages and material costs.
Policy dominated the forecast in 2025. Will that change in 2026? This powerhouse panel will explore shifts in housing inventory, buyer demographics and regional differences across the country, plus provide forecasts for home prices, single-family and multifamily starts and remodeling trends.
The session concludes with an extended Q&A so you can ask your most pressing questions and walk away with the clarity and foresight needed to guide your 2026 business strategy.
WHAT YOU’LL LEARN
- Understand the 2026 economic forecast and how monetary and fiscal policy will shape interest rates and housing activity.
- Explore NAHB and industry benchmarks that gauge housing sector strengths and weaknesses.
- Gain insights into single-family, multifamily and remodeling expectations for 2026.
- Identify supply, demand and demographic challenges shaping the next phase of housing.
#2 The Blueprint: How Innovation-Driven Design & Construction Is Reimagining Attainable Housing
How can we build homes that today’s buyers actually want without blowing the budget? This powerhouse Super Session unites leaders reshaping attainability through innovation in design, construction, materials and technology.
Get the latest consumer insights on what buyers and renters truly value, and go behind the scenes with builders, architects and developers leading the charge. Learn how collaboration and creativity are driving real-world solutions to affordability, reliability and resilience challenges.
You’ll walk away with actionable ideas and a blueprint for building homes that are both attainable and desirable.
WHAT YOU’LL LEARN
- Discover fresh consumer insights into the features, layouts and amenities buyers value most.
- See how innovative design and construction practices are unlocking affordability.
- Learn strategies to balance efficiency, quality and price.
- Gain inspiration from award-winning attainable housing projects and community designs.
#3 The Rally: Unstoppable Sales — 5 Pillars to Stand Out, Win Buyers & Sell More in 2026
The Rally is recharged for 2026, bringing fresh voices, timely strategies and actionable ideas to help you become an unstoppable sales professional, no matter what the market has in store.
Learn how to become irreplaceable in the age of AI by doing what technology can’t —building trust, creating emotional connections and delivering experiences that set you apart. Discover mindset tools to stay focused, energized and in control when the market gets tough.
Master the art of positioning value over price so buyers see undeniable worth without discounts and gain proven strategies to lead with confidence in uncertain times.
WHAT YOU’LL LEARN
- Build trust and emotional connection to create loyal, referral-driven customers.
- Leverage technology without losing the human touch that drives sales success.
- Apply mindset and motivation strategies to stay productive and positive in any market.
- Position value over price to win more buyers without cutting margins.
#4 The Experience: Mastering Customer Care During & After the Build
Creating a great customer experience (CX) doesn’t end when the contract is signed. It’s built every day during and after the construction process. In this high-impact Super Session, industry leaders share the frameworks and tactical tools that transform the build journey into a profit-protecting, reputation-boosting advantage.
Learn how to align your internal processes around proven customer care principles, apply the R-E-C-I-P-E method to turn satisfied buyers into raving fans, master the project handoff to prevent profit leaks and approach warranty challenges with empathy to strengthen trust (even when things go wrong).
You’ll leave with actionable systems, scripts and strategies to improve communication, protect margins and deliver consistency long after the sale is closed.
WHAT YOU’LL LEARN
- Create a customer care framework that builds loyalty and protects profits.
- Turn post-closing communication into a long-term brand and referral advantage.
- Learn practical tools and scripts for handling tough customer situations.
- Deliver consistent, high-quality experiences across sales, production and warranty teams.
The Builders’ Show is in Orlando, Feb 17 – 19. To attend Super Sessions and any of the other 120+ IBS Education sessions, you must register for an Expo+Education Pass.
Plan now to take advantage of the best industry education and exhibits at IBS. Learn more and register today.