The NAHB International Builders' Show
“Leadership is a matter of having people look at you and gain confidence, seeing how you react. If you’re in control, they’re in control.” – Tom Landry
Employees rank training and development high on the list of desirable benefits. Leadership training fails because of certain repeat patterns of issues that are not diagnosed or addressed, which then inhibits results. This article will show sales managers how to take sales...
Consumers are sold on doing good.
The building industry can learn a lot from purposeful
brands. Almost as much as purposeful brands can learn from builders.
While “purposeful” is new, the term “brand” may be one of
the most overused words in the marketing dictionary. When I ask builders what
their brand is, many will respond by handing me their business card or pointing
to their sign; equating their logo with their brand. In fact, your logo,...
Every year, several awards programs are held in
conjunction with the NAHB International Builders’ Show® (IBS).
Best of IBS Awards
January 11 | Time TBA
In the Best of IBS Awards, exhibiting companies compete
for the title of the best products in their respective categories. Enjoy
learning about the products and services while you walk the show floor.
Multifamily
Pillars of the Industry Awards<br...
Elton Mayfield is the co-founder of ER Marketing, based
in Kansas City, Missouri. His 30-year career spans media, production, finance
and marketing roles, and in 2016, ER Marketing was named Agency of the Year by
Construction Marketing Association. Elton’s blog (co-produced by business
partner Renae Krause) focuses on the sales and distribution channel within the
building materials industry and is one of the top blogs in the industry.
At the...
NOTE: This is Part 2 of a 3-part series. You can read Part 1 here.
21 ambitious young professionals have been awarded IBS Scholarship to the 2018 NAHB International Builders’ Show® (IBS) in Orlando this coming January. Many have never attended before and all are eager to learn more about the building industry by exploring new products, network with other industry pros and attend the many education sessions available. Here are their...
NOTE: This is Part 1
of a 3-part series.
21 ambitious young professionals have been awarded IBS
Scholarship to the 2018 NAHB International Builders’ Show® (IBS) in Orlando
this coming January. Many have never attended before, and all are eager to
learn more about the building industry by exploring new products, networking
with other industry pros and attending the many education sessions available.
Here are their stories.
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Kevin Oakley of Do You Convert has over a decade of experience running marketing and sales operations for home builders of all shapes, sizes and areas of expertise. Kevin speaks regularly at the NAHB International Builder’s Show® (IBS) as well as select local home building associations and home building companies looking to gain an edge over the competition.
Kevin was featured this summer in the NAHB Best of IBS webinar series, and he’s back...
Will Duderstadt is the Marketing and Development Manager of Web Platforms at M/I Homes, Inc.—one of the nation’s leading builders of single-family homes. He oversees online marketing campaigns, lead generation, SEO, PPC, social media and content strategy for 15 divisions in 11 states.
At the NAHB International Builders’ Show® (IBS) in January, Will is one of three speakers at the session, “Clash of the Titans: Marketing Megaminds Debate...
Bruce Christopher is a psychologist and speaker with two
rules for every presentation he gives: “Laugh ‘til you cry and learn ‘til you
change.” He inspires audiences from around the globe by giving them real,
immediate solutions for change without fluff and hype. With over 150 speaking
engagements annually, he is one of today’s most sought-after speakers in the
Fortune 500.
At the NAHB International Builders’ Show® (IBS) in
January,...
While you are attending the NAHB
International Builders’ Show® (IBS) this coming January, you should plan to
visit a few sites outside the convention center. One favorite pastime for many
building industry professionals is experiencing historical tours—to take in the
architecture and breathtaking gardens that often accompany these preserved
buildings.
We’ve
found three unique homes in the greater Orlando area that are listed on the National Register of...