Know The Show

Chris Hartley is the Vice President of Operations & Marketing for Dunhill Homes & Nathan Carlisle Homes in the Dallas/Fort Worth area. He has 15 years of New Home Sales Experience as an On-site Sales Representative, Corporate Sales Trainer, Vice President of Sales & Marketing and Vice President of Operations. In addition, he is a Certified Trainer for the Texas Real Estate Commission and a public speaker. Chris has worked with both public and private homebuilders across the...

Customer experience is a term we hear a lot these days. Thanks to Amazon, Zappos, Southwest, Apple and others, customers want instant service, flawless execution, quality products and personal attention—and expect it throughout the duration of their interaction.

Those looking for a new home are no exception.

Mark Hodges knows what it takes to successfully manage the customer experience. He spent years as a former Top 10 builder senior executive and today, he is a consultant to...

Predictions of a permanent “back to the city” movement by the younger generations—and resulting suburban demise—may have been a bit overstated.

Yes, there are many young people who prefer the urban core, but today’s fastest-growing cities in the United States are actually Sunbelt metros, like San Antonio, Phoenix and Dallas. Furthermore, huge outflows of people are moving from “superstar cities” due to a lack of affordable housing, a trend we can expect to grow as...

In the NAHB International Builders’ Show® (IBS) Master Session, “2019 Design Playbook: The Styles, Trends, Colors & Finishes You Need to Know,” architects, designers and color strategists will prepare you for the year ahead in all things design. They’ll cover what you need to know to excite buyers and stay ahead of the curve, beginning with a snapshot of trends and an overview of what to expect from design in 2019.

In this three-hour advanced session, you...

When you are typing, tweeting or texting, how persuasive are you?

As a salesperson, you are obviously great at communicating in person, so what is it about having a screen that makes it so challenging to achieve clear communication? How can you translate how you really are in an authentic way so that it’s reflected behind the screen? And when you have a screen blocking what makes you so effective at what you do, how can you ensure that you are being heard?

These are likely just some...

Success in the construction industry is not random. Builders who are serious about long-term prosperity cannot rely on gut instinct and intuition alone or simply hope to ride the wave of an improving market. They need the ability to make well-informed financial decisions that create competitive advantage and profitability.

In the NAHB International Builders’ Show® (IBS) Master Session, “Solving the Builders Matrix: A Simplified Financial Strategy to Gain Competitive Advantage...

Our Tech Bytes program offers a one-of-a-kind opportunity to immerse yourself in the latest products, applications and tech platforms through hands-on presentations and consultations.

The Tech Bytes Room: When you walk into the room, you’ll find two distinct areas for learning—a large, main presentation stage and a tech bar. Education sessions will take place on the stage, while the tech bar is your place to go for one-on-one...

A builder can learn a lot from the Zappos model. Since bursting upon the e-commerce scene in 1999, Zappos has made themselves a household name—not just for being an “online store,” but for also delivering the best possible service experience for their customers.

“Now, 19 years later, we are still manically obsessed with making sure our customers are happy and proud to do business with us,” writes the Zappos website.

Like Zappos, great customer service is becoming the...